Did you know that 80% of callers sent to voicemail do not leave a message?
As a business, that is 80% of your customers that you have no direct communication with, or even worse, 80% of your customers that are sent to voicemail that feels disassociated.
Your voicemail greeting could make all the difference in the world and get more people to leave messages and communicate with a professional voicemail greeting.
So, why should you do that? Here are five of the most important reasons.
1. Professionalism
Having a professional voicemail greeting establishes that you are a legitimate business that handles things respectfully and adequately. This can give clients and customers more confidence in you to get the job done right and satisfy their needs.
As a business, it is difficult to succeed without the impression that your establishment is professional, so a voicemail of that nature can help you.
2. Reliability
Having the proper business voicemail greeting can also establish reliability with clients and customers. Instead of having their call answered by a robot, they have their call left up to an individual person to answer, and even if you are not there at that moment, you give more confidence that you will individually take care of them.
Customers like to know that they are being heard. And rather than being just a number, they are being sent a message by an individual person.
3. Clear Communication
Communication is one of the most important aspects of a business. If it is done effectively, customers will have a much better understanding of what is going on with your business.
This can also help explain to a customer why your services are needed. Plus, to avoid losing contact with said customer, explaining clearly who you are and how you can be reached will make them more likely to continue to engage.
4. Information
If someone is calling you or your business, they are probably looking for some type of information about your product or service that you need to answer. However, having an unclear voicemail may make the customer feel like they will not receive the information that they need.
Your voicemail needs to be informative because, most likely, the customer’s call is about a certain piece of information that your business has. This can make them feel at ease if they feel like you are informative.
5. Customer Service
Let’s face it, most businesses are built on customer service, and voicemails are no exception. Customers like to feel like they are being taken care of and their needs are being met. So your voicemail needs to reflect this.
Have the Right Voicemail Greeting
These are five of the most essential reasons why your business needs an efficient voicemail greeting. If you give the correct information clearly and professionally, you should be more likely to retain customers.
For more relevant information, check out our other Business articles.